International Day of Play 2025: Global Promise to National Reality

The sun rising in New Zealand – from the International Play Association’s (IPA) Facebook Page

The second annual International Day of Play took place on Wednesday this week. The aim is to highlight play as not merely a leisurely activity but a human right – enshrined in Article 31 of the UN Convention on the Rights of the Child.

In her 2025 message, Robyn Monro Miler, President of the International Play Association, reminded us of this right but also pointed to opportunities for children to play being dependent upon where they live, their gender, their abilities, their families and their communites.

Robyn goes further to suggest that the International Day of Play is not merely a celebration or an opportunity to raise awareness, it is a day of reflection. A day to recognise the barriers to play.

Who in your community does not have the opportunity to play every day?

What are the barriers to children playing every day in your community?

And who are the people in your community you can work with to remove those barriers?

And finally, what action can you take together to ensure that all children not only have the right to play, but can play every day?

International Day of Play was also the launch of the much-anticipated final report of the Raising the Nation Play Commission which was launched a year ago by Anne Longfield and Paul Lindley to campaign for children’s right to play in England.

Play England hailed the report as “a call to arms”, putting its full support into the core asks and drawing the parallels to their own 2024 manifesto and Open Letter to Government. With participation by Eugene Minogue, Play England’s Executive Director, and a number of Board member as Commissioners, it is not surprising that the blueprint is aligned with their new 10-year strategy, It All Starts with Play!

In a blog from Play Scotland’s Chair, the report was framed as “a real milestone for play in England” and an opportunity for England to “to seek to align with so many of our successes” [in Scotland], including their 2019 Statutory Play Sufficiency Duty.

PlayBoard Northern Ireland’s CEO, Alan Herron, attended the House of Lords launch and lamented that “whilst the report is England-focused, Northern Ireland faces similar challenges” to those described in the report.

The main recommendations:

  1. National Play Strategy for England
    – A 10-year, cross-government plan, led by a dedicated Minister for Play in Westminster.
  2. Statutory Play Sufficiency Duty
    – A duty on every local authority in England to audit, report on and secure sufficient play opportunities.
  3. Annual Play Fund (£125 m)
    – A ring-fenced budget (potentially from sugar-levy revenues and unspent developer contributions) to sustain playgrounds, street playschemes and playworkers.
  4. Planning Policy Reform
    – Strengthen the National Planning Policy Framework in England to mandate play-friendly design in all new developments and ban “No Ball Games” signs.
  5. Play in Education
    – Embed play across the primary curriculum; guarantee daily, protected play times; ban smartphones during the school day; promote “always-active” uniforms.
  6. Digital Play Safeguards
    – Raise the digital age of consent to 16; prohibit “addictive-by-design” features in products marketed to children; and a national digital-detox campaign.
  7. Child-Rights Protections
    – Incorporate the UN Convention on the Rights of the Child into domestic law; outlaw any discrimination that blocks a child’s access to play.
  8. Play-Focused Family Hubs
    – Roll out play-first Family Hubs with “parent play champions”, ensuring every family can access screen-free play support.
  9. Community Play Services
    – Expand street-play permits, playranger patrols, mobile play buses and toy libraries, prioritising low-play and high-poverty areas.
  10. Play and Public Health
    – Establish a “play-on-prescription” pilot in the English NHS; and embed play support within mental-health and healthy-weight programmes.
  11. Parental Engagement Campaign
    – Government-led information campaign on why play is important and how parents and carers can help children play safely every day.
  12. Cross-Sector Leadership
    – Form an All-Party Parliamentary Group on Play, backed by clear accountability across Transport, Housing, Education, Health and the Department for Culture Media and Sport.
Jane Dodd MS and supporters in front of the Senedd

Back in 2010, Wales became the first UK nation to introduce a statutory Play Sufficiency Duty through the Children & Families Measure 2010.

In the same vein, Wales was first in the UK to place children’s rights on the statute book with Rights of Children and Young Persons (Wales) Measure 2011 requiring Welsh Ministers to give “due regard” to Part 1 of the UNCRC whenever they make or review legislation and policy.

Whilst this established mechanisms such as children’s rights impact assessments, it stopped short of giving children a direct court-enforceable right unlike Scotland’s UNCRC (Incorporation) (Scotland) Act 2024 which allows enforcement of UNCRC rights in Scottish courts.

However, a week before International Day of Play, Bil Pob Plentyn (“A Bill/Law for Every Child”) – a legislative proposal calling on the Senedd to enshrine a Right for Every Child in Welsh law – was launched on the steps of the Welsh Parliament by Jane Dodds MS. If passed, the Bill would close that gap and ensure that every every child in Wales has a legal right to be heard, protected and supported.

From One World Centre Isle of Man‘s Facebook post

Meanwhile, the Isle of Man’s One World Centre brings us back down to earth by using June 11 to remind us that in places like Gaza and Sudan, play is a distant dream under siege and displacement. Their social-media post linked the right to play with the right to safety, food, water and medical care, urging governments to uphold humanitarian law before anything else.

And, closer to home – reflecting on the IPA President’s address from the beginning of this article – I found it difficult to celebrate this International Day of Play.

A passionate playworker I know asked for nothing more than a few reasonable adjustments to accommodate their needs. Though adhered to at first, eventually they were met with offhand quips describing them as weird (amongst other things), quietly removed from their job without so much as a proper health assessment, and eventually hidden away and silenced.

That injustice underlines a painful truth: we can proclaim play as a right on paper, but unless our organisations match those words with genuine empathy, clear duties and real accountability, we fail both the children we serve and the very people who help to bring play to life. If Bil Pob Plentyn and other rights-based milestones are to have meaning, they must shield every playworker- as they should every child – from being punished for simply asking for things that bring them peace and enable them to share this world. Only then can we truly mark June 11th as more than a slogan, but as the start of real, everyday change.

A Clause for Celebration

The New Dawn light sculpture at the entrance of St. Steven’s Hall celebrating women’s right to vote

In evidence submitted to the Planning and Infrastructure Bill Committee at the end of April this year, Play England put forward a comprehensive case to introduce a new clause to the Planning and Infrastructure Bill 2025 that would require local authorities in England to secure sufficient play opportunities for children – effectively creating a Play Sufficiency Duty in England.

Yesterday, that vision moved closer to reality when Labour MP for Bournemouth East, Tom Hayes, formally tabled amendment NC82 to the Bill to enshrine this duty in law.

In what Eugene Minogue, Executive Director of Play England, described as a “big moment for play”, the amendment constitutes the closest move towards a Play Sufficiency Duty in England.

So, what does the proposed clause say?

As outlined in Play England’s evidence submission, the clause would place a statutory duty on all local authorities in England to “so far as reasonably practicable, assess, secure, enhance, and protect sufficient opportunities for children’s play when exercising any of its planning functions”.

To do this, local authorities must:

  • Undertake and publish play sufficiency assessments
  • Evaluate and report on the quantity, quality, accessibility, inclusivity and integration of play opportunities
  • Incorporate the findings and recommendations of such assessments into local plans, relevant strategies, infrastructure planning, and development decisions
  • Deny planning permission that would result in a net loss of play spaces
  • Require new developments to provide high-quality, accessible, inclusive play opportunities
  • Consult regularly with children, families, communities, and play professionals regarding play provision

The clause also includes the following definitions:

“play” means activities undertaken by children and young people that are freely chosen, self-directed, and carried out following their own interests, in their own way, and for their own reasons

“play opportunities” include formal and informal play spaces, parks, open spaces, streets, schools, neighbourhood spaces, natural green areas, active travel routes, supervised play settings (including adventure playgrounds), and community recreation facilities;

“sufficient” means adequate in quantity, quality, accessibility, inclusivity, and integration within community infrastructure.”

To read the clause in full click here.

With the launch of Play England’s new 10-year strategy – It All Starts With Play – in Westminster just a few weeks ago, the excitement and momentum around play in England is hard to ignore. But, the legislation isn’t over the line yet!

So far, the amendment has the backing of 48 Members of Westminster Parliament. But further explicit support from your Westminster MP will help us ensure that a play sufficiency duty in England becomes a reality.

However, time is of the essence as the amendment is due to be heard on Monday!

Is your MP’s name on the list below?

If not, here are some things you can do:

  1. Contact your MP – Write an email explaining why the amendment is important to you and your community. Politicians receive mountains of correspondence, so adding the personal touch will make it stand out. Find out who is your local MP by visiting WriteToThem.com.
  2. Contact other politicians – Garnering the support of other politicians, particularly from the same party, might also encourage your MP to back the amendment. You might approach your local Community Councillors/Parish Councillors and County Councillors. In Wales and Scotland, ask your Members of the Senedd (MSs) or Members of the Scottish Parliament (MSPs) respectively to lobby their Westminster counterparts sharing the example of play sufficiency duty in those countries.
  3. Attend constituency meetings – Attend you local MP’s surgeries and discuss the issue in person. Most MP’s have their own website or social media where such information will be available.
  4. Engage your CLP – If you’re a Labour Party member, ask your local group to discuss (and support) the amendment.

Sponsors of the amendment as of 06/06/25 14:00:

London & South East England

  • Ms Polly Billington – East Thanet (Labour)
  • Natasha Irons – Croydon East (Labour)
  • Ms Stella Creasy – Walthamstow (Labour)
  • Daniel Francis – Bexleyheath and Crayford (Labour)
  • Dame Siobhain McDonagh – Mitcham and Morden (Labour)
  • Mr Calvin Bailey – Leyton and Wanstead (Labour)
  • David Burton-Sampson – Southend West and Leigh (Labour)
  • Tom Gordon – Harrogate and Knaresborough (Liberal Democrat)

South West England

  • Dan Aldridge – Weston-super-Mare (Labour)
  • Will Stone – Swindon North (Labour)
  • Steve Race – Exeter (Labour)
  • Caroline Voaden – South Devon (Liberal Democrat)
  • Dr Beccy Cooper – Worthing West (Labour)
  • Jess Brown-Fuller – Chichester (Liberal Democrat)
  • Manuela Perteghella – Stratford-on-Avon (Liberal Democrat)
  • Adrian Ramsay – Waveney Valley (Green Party)
  • Siân Berry – Brighton Pavilion (Green Party)

Midlands

  • Leigh Ingham – Stafford (Labour)
  • Chris Bloore – Redditch (Labour)
  • Adam Jogee – Newcastle-under-Lyme (Labour)
  • Sarah Smith – Hyndburn (Labour)
  • Dr Allison Gardner – Stoke-on-Trent South (Labour)
  • Andy MacNae – Rossendale and Darwen (Labour)
  • Cat Eccles – Stourbridge (Labour)
  • Terry Jermy – South West Norfolk (Labour)
  • Tim Roca – Macclesfield (Labour)
  • Danny Beales – Uxbridge and South Ruislip (Labour)

North England

  • David Baines – St Helens North (Labour)
  • Chris Webb – Blackpool South (Labour)
  • Connor Naismith – Crewe and Nantwich (Labour)
  • Neil Duncan-Jordan – Poole (Labour)
  • Oliver Ryan – Burnley (Independent)
  • Alison Hume – Scarborough and Whitby (Labour)
  • Andrew Gwynne – Gorton and Denton (Independent)

East England

  • Jen Craft – Thurrock (Labour)
  • Jess Asato – Lowestoft (Labour)
  • Ellie Chowns – North Herefordshire (Green Party)
  • Margaret Mullane – Dagenham and Rainham (Labour)
  • Helen Hayes – Dulwich and West Norwood (Labour)

North East England

  • Sean Woodcock – Banbury (Labour)

Wales

  • Carolyn Harris – Neath and Swansea East (Labour)

Scotland

  • Euan Stainbank – Falkirk (Labour)

History, Innovation, and Resilience

It’s just a meeting. I can see why some may come that conclusion. But, when the Adventure Playground Network meet later today, it as a show of resilience from a sector that has been transforming communities for decades.

Anyone who has worked or spent time on an adventure playground will know that these places are much more than amphitheatres for locomotor play. As detailed Professor Ben Highmore and Dr Mike Wragg’s recent briefing, children are co-producers of the space. This essential “self-build” ethos empowering children and young people to create ownership of their community whilst also fostering creativity and independence.

Over the past 15 years, the playwork sector has faced unprecedented funding cuts and dwindling national support in England – a context explored in Encouraging State of Playwork in the UK. Though these reductions have been the death knell for many community projects, adventure playgrounds have emerged as remarkable examples of resilience. Their mixed funding models and reliance on resourceful “competent social actors” have allowed them to not only survive but, in some cases, thrive.

Today’s meeting is a testament to the commitment of those who believe that the benefits of free, child-led play far outweigh the short-sighted risks of a hyper risk-averse society.

The creation of the Adventure Playground Network for Great Britain and Northern Ireland stands as a powerful response to the challenges posed by diminishing local government budgets, rising insurance costs, and political disinvestment in Westminster. Born out of chance encounters and a shared vision, the Network is a democratic, non-hierarchical platform where ideas are exchanged and best practices disseminated.

Today, discussions build on previous meetings – from tackling insurance premium challenges to exploring evidence-based policy solutions – to further enhance the sustainability of these invaluable community assets.

© London Play Organisation Ltd

In today’s session – Chaired by London Play’s Fiona Sutherland – our agenda includes:

  • Play ‘n’ Politics:
    What are your stories of political support (or not) for play where you are? It could be interactions with your local Community/Parish Councils, County Councils and Councillors, Members of Westminster (MPs), Holyrood (MSPs), Senedd (MSs) and Stormont Parliaments, or even Cabinet Ministers(!).
  • It All Starts With Play:
    News and views on the launch of Play England’s new 10-year strategy and a new All-Party Parliamentary Group (APPG) on Play!
  • Play Commission:
    Reflections on the adventure playgrounds round-table plus an update on submissions
  • International Day of Play:
    Plans, campaigns and ideas!

PLUS, anything else attendees wish to raise. To join in, simply click the link below:

https://us06web.zoom.us/j/82370495552?pwd=bek361Mglg6fYCI1qd8gobHqfGtxAG.1

Meeting ID: 823 7049 5552

Passcode: 711187

A Call to Action

Today’s gathering is more than a routine meeting – it is a celebration of the people who make play. Whether you are a seasoned playworker, an emerging community leader, or a passionate advocate for children’s rights, your contributions are warmly welcomed.

As we look to the future, The Playwork Foundation remains committed to fostering inclusive spaces, advocating for robust playwork practice and policy, and encouraging initiatives that empower children. Together, we will ensure that the spirit of adventure playgrounds continues to inspire change.


For more information on the Network visit our dedicated page playwork.foundation/apn or email apn@playwork.foundation.

Restoring Childhood for a Play-Based Future

This week, on the banks of the River Thames, Play England unveiled It All Starts with Play – their 10-year strategy aimed at restoring children’s freedom to play by 2035.

The Decline of Play—And the Case for Change

Its not news to playworkers that over recent generations, play has been systematically eroded. It’s a depressing normality for us to be aware that where children once freely explored and played on their streets and in their communities, today childhood is shaped by fear, inequality, spatial injustice, control over time, and loss of child-friendly and play-permissive spaces. We also know that the impact of play deprivation is profound, and no doubt contributing to worsening mental health, reduced physical activity, and deepening social inequalities.

It All Starts With Play outlines play as not a luxury but as a fundamental right, enshrined in Article 31 of the UNCRC. Yet England lags behind Wales and Scotland, both of which have enshrined children’s right to play into law.

At the heart of the strategy is the STAR framework, developed by Dr. Naomi Lott at the University of Reading, which aims to ensure play is embedded in policy and practice:

Space: Physical and mental freedom to play, imagine, explore, and belong.
Time: Protected, unstructured time for spontaneous, self-directed play.
Acceptance: A culture that recognises and celebrates play as a right.
Rights: Legal, policy, and planning systems that secure and uphold children’s right.

This strategic framework guides the four key priorities:

  1. Spaces – Investing in parks, streets, adventure playgrounds, and digital play spaces.
  2. Skills – Recognising playworkers and community enablers as essential.
  3. Systems – Advocating for national policy, legislation, and sustainable funding.
  4. Society – Shifting public narratives to make play visible, accepted, and protected.

The launch of the strategy comes at a time of increasing political interest in play in England. In January 2025, play was debated in Westminster for the first time in eight years. The establishment of an All-Party Parliamentary Group (APPG) on Play was also launched at the event this week, further reinforcing a route to secure national play sufficiency legislation for England.

The alignment between Play England’s strategy and the objectives of our Play Commission underscores the importance of collaborative efforts in creating environments where children can thrive.

Thanks also to Tom Hayes MP for his leadership within Parliament ensuring children’s play is high on the political agenda to help deliver a better future for all.

Paul Lindley, chair of the Raising the Nation Play Commission.

PlayNation, in their coverage, emphasised the push for a new National Play Strategy for England, echoing Play England’s call for systemic change. Meanwhile, an article in The Guardian outlined how planning laws might evolve to integrate play into urban design, urging MPs to champion play-friendly policies.

I have yet to read the strategy with the necessary attention to detail, but it does feel like both an opportunity and a call to action. An appeal for collaboration to secure a future where every child has the freedom to play. As my union rep says, the proof of the pudding is in the eating, so I intend to sit down and tie a napkin around my neck soon.

Have you read the strategy? What are your thoughts?

Creating Spaces for Play

Announcement on the Playday Facebook Page

On Wednesday, 6th August 2025, children, families, and communities across England, Northern Ireland, Scotland and Wales will celebrate Playday 2025 – the UK-wide annual day for play. And this year’s theme has been announced as Spaces for Play!

Specifically, the theme is a call for spaces for play that:

  • Are inclusive and welcoming for children and young people of all ages and abilities.
  • Provide accessible, safe, and playful spaces where children can play freely in their local community.
  • Maximise opportunities for play in schools, childcare, and youth settings
  • Are shaped by the voices, needs, and experiences of children and young people themselves.
  • Support play that promotes fun, friendship, being active, enjoying nature, and building a strong sense of belonging.
  • Encourage families, carers, and communities to come together through play across generations.

There is a clear emphasis on play spaces that are accessible, inclusive and safe environments for play that are also part of the fabric of communities – not siloed, reservations for play. The theme also clearly advocates for genuine participation of children and young people, where their lived experiences are heard and help shape the environment.

Wildmill Youth Club celebrating Playday 2024

Organised by Play England, PlayBoard Northern Ireland, Play Scotland and Play Wales, Playday is both a celebration and a campaign. It reinforces the fundamental right to play for children – enshrined in Article 31 of the UNCRC – and serves as a reminder to community members, politicians, teachers, shopkeepers, everyone(!) that play is essential for children’s physical, emotional, and social well-being.

Why Spaces for Play Is Important

Play is not a luxury—it’s a necessity. Safe, accessible play spaces allow children to explore, take risks, and build relationships. Remove these opportunities, and children and young people are deprived of the key experiences necessary for their overall well-being. For many, a lack of adequate play environments – due to restricted outdoor space, unsafe streets, or reduced investment in community play provision – has been a longstanding reality.

This call for inclusive spaces isn’t just theoretical. Diagnosed as neurodivergent only in recent years, I have seen up-close-and-personal how advocating for my needs can sometimes be met with resistance and outright rejection. Even as a fairly confident thirty-something who can articulate my case, such experiences have been devastating, frustrating, and isolating. Imagine what it must be like for children – especially for those who communicate in different ways or who struggle to communicate at all.

Using terms like “accessible”, “inclusive” and “safe” must go beyond mere lip service. It’s not enough to simply say “everyone is welcome”. Creating spaces where the “voices, needs, and experiences” of all children shape the environment requires us to listen—not just to those who speak the loudest, but to the quiet, the misunderstood, and, critically, those children who aren’t yet present.

The encouraging news is that resources and guides are emerging to support individuals and organisations to make their Playday events more accessible and inclusive.

Global Play Days

If you’re already busy on Playday, did you know there are other dedicated days for play around the world?

World Play Day (28 May 2025)

Observed across multiple countries, including Germany and France, this annual event promotes child-friendly environments and policies that support play. In Germany, Weltspieltag is led by the German Children’s Fund, while France’s Journée Mondiale du Jeu encourages families and communities to embrace play in daily life.

National Play Day (REPUBLIC OF Ireland) (5–13 July 2025)

Each year, local authorities in the Republic of Ireland organise events that celebrate children’s right to play, supported by the Department of Children, Equality, Disability, Integration and Youth. The initiative aims to create accessible, high-quality play experiences for children across Ireland.

UN INTERNATIONAL DAY OF PLAY (11 JUNE 2025)

First celebrated in 2024, this global event was created to promote play as a fundamental right. The 2025 theme, “Choose Play – Every Day”, calls for a shift in attitudes to ensure play is prioritised in childhood policy, urban planning, and education systems.

For more information on Playday, visit https://www.playday.org.uk/

England’s Children’s Commissioner announces agenda for final term

The Children’s Commissioner for England has unveiled an ambitious plan for the final two years of her tenure, coinciding with the office’s 20th anniversary.

Victoria Climbié’s death in 2000 exposed severe shortcomings in child protection in England, leading to the Laming Inquiry and significant changes to legislation, including the Children Act 2004. However, the tragic case of Sara Sharif, murdered by her father and stepmother in 2023, demonstrates that serious challenges remain in ensuring children’s safety.

As The Victoria Climbié Foundation points out, Sara was not a hidden child – she was known to authorities. Yet, despite this, she still fell through the cracks, echoing past failures in child protection. Her case is a tragic reminder that there remains an urgent need for improved multi-agency working, better information sharing, and stronger accountability within child protection systems.

With the memory of these tragedies casting long shadows, the Commissioner has vowed to intensify efforts to protect children in England. Her mission is to ensure children’s voices are heard and their needs prioritised in policy-making.

Despite two decades of progress, children are still side-lined in key national debates. The Commissioner highlights a lack of consideration for young voices in pivotal discussions, including responses to crises like the pandemic, the rise in small boat crossings, and the 2024 summer riots. Even in the current debate around assisted dying, children’s perspectives have been largely absent, the Commissioner claims.

“The past tells us what happens when we fail to protect children. The future must be different”

Rachel de Souza, Children’s Commissioner for England

A new Westminster Government is presented as an opportunity to reshape attitudes towards childhood. Over the next two years, the Commissioner intends to amplify young voices in decision-making, ensuring policy shifts show their lived experiences and aspirations.

Commissioner at the inaugural Festival of Childhood in April 2025

One of the most significant initiatives is Mapping Childhood, a data project using four years of research to identify the best places to grow up in England. The findings will inform targeted interventions, reinforcing the principle that a child’s postcode should never dictate their future.

Additionally, the Commissioner will advocate for systemic reform, stressing that fragmented support services must be replaced with a unified approach across education, health, social care, and justice. The introduction of a consistent identifier is seen as a key tool to prevent children from falling through gaps – something the Commissioner also advocated for in her submission to the Children’s Wellbeing and Schools Bill Committee in February this year.

The Commissioner’s 2024 School Survey, which gathered responses from nearly 90% of schools in England, laid bare the immense pressures schools face in meeting children’s welfare needs.

Copyright © 2025 Children’s Commissioner for England

The Commissioner’s Big Ambition survey revealed that only one in five children feel listened to by politicians. In response, the Commissioner vows to use children’s voices to guide policy through a strengthened Youth Ambassador network, a new Young Voices Forum, and the Festival of Childhood.

A commitment to child-friendly versions of all reports is hoped to improve accessibility with the Commissioner going further by calling on all Westminster departments and public bodies in England to follow suit.

“In 2025, when we say never again, we must mean it” pledged the Commissioner, as she enters this final stage of her tenure serving for England’s children.

Download the full report and the children’s version below:

It All Starts With Play!

Photo by Fas Khan on Unsplash

On Tuesday 13th May 2025, Play England will unveil its new 10-year strategy, It All Starts with Play!, at the House of Commons. The launch will coincide with the announcement of a new All-Party Parliamentary Group (APPG) on Play during a special event in the Terrace Pavilion, overlooking the River Thames.

Hosted by Labour MP for Bournemouth East, Tom Hayes, the event will bring together politicians, sector leaders, and advocates of children’s right to play. Alongside formal remarks, the event also teases the opportunity to “play and connect with key voices shaping the future of play in policy, planning, and public life”.

Image from tomhayes.org.uk

Tom Hayes MP may be fresh in your memories from January this year when he successfully tabled Westminster’s longest debate on play in 17 years – and, notably, the first debate on play in 8 years!

His motion focused on the provision of playgrounds by local authorities in England, during which he outlined two pivotal proposals:

1. That the Play Strategy for England be “dusted off… to better spend the money already in the system”.

2. Introduce Play Sufficiency Duty legislation for England, bringing it in line with Wales and Scotland, proposing the Planning and Infrastructure Bill as the perfect opportunity to do so.

These proposals were key tenets of the 2024 Play England Manifesto, making it unsurprising that Hayes was joined by Eugene Minogue, CEO of Play England, at the Palace of Westminster.

So, could the launch of It All Starts with Play! be the pivotal moment for play that playworkers in England have been waiting for?

It certainly prompts reflection on the challenges both Play England and the wider playwork sector in England have faced since the 2010 UK General Election.

The National Play Strategy, introduced by Ed Balls and Andy Burnham in 2008, represented a landmark commitment to children’s play in England, backed by £235 million to create thousands of play spaces and adventure playgrounds. However, the strategy was abandoned by the Cameron-Clegg Coalition just two years later, signalling the beginning of a sharp decline of play provision and policy across England.

With no national commitment to play, local authorities and other play providers have grappled with fragmented funding and ever-dwindling resources.

This absence of a cohesive strategy and government funding has also left the sector drawing on piecemeal funding and more corporate and private sponsorship, sometimes leading to a distortion of the role of play and playwork to comply the agendas of such funding streams.

That is why when graphics of the event sponsors accompanied the invitation to the Westminster event, some playwork advocates raised concerns about what such financial backing signalled for the future of play in England. So much so, that on sharing the news over the weekend, one commentator challenged me to “follow the money”.

PLEASE NOTE: In the original article (posted 30/04/25), it incorrectly asserted that the following organisations were sponsors of Play England. It has since been clarified that these are the sponsors of the event at Westminster, not Play England as an organisation. Our apologies for this misrepresentation.

Before I do so, it is important to note that it has been made clear by Play England that these sponsors have had no role in shaping the new 10-year strategy, which has been developed independently through the year-long process of consultation and engagement throughout 2024.

So, who are they?

  • The Association of Play Industries (API) – trade association for providers of indoor and outdoor playground equipment and safety surfacing.
  • Playscheme – bespoke playground equipment specialists who design, manufacture, install and maintain fixed playground equipment.
  • Wicksteed – outdoor playground equipment manufacturer.
  • Sutcliffe Play – employee-owned playground equipment manufacture and design.
  • Play Innovation – provider of outdoor play, sports equipment and Multi Use Games Areas (MUGA)
  • Notts Sport – owners of ChildsPlay who specialise in the design and supply of artificial turf carpets for fixed equipment playgrounds
  • PlayNation – a publication by NationMedia in partnership with Play England, promoting play and physical activity for children & young people, and a publishing partner for the strategy itself
  • Passport 365 – sports industry management software
  • SAPCA – trade association for the sports and play construction industry

After closer inspection, I think it was a fair challenge to pose! But, is it tantamount to an orchestrated conspiracy or simply pragmatic promotion?

On the one hand, these organisations do not seem nefarious in their own field. They can bring expertise, resources, and innovation to the table when considering – like Tom Hayes’ debate did – the future of fixed equipment playgrounds in England. Their financial support also enables Play England to launch their new strategy on a scale befitting of such a prestigious venue. By doing so, the strategy is given an elevated platform and brings key players together more effectively and with intention.

On the other hand, it’s reasonable to question whether such alignments risk prioritising expensive, prescriptive, equipment-focused solutions to spatial injustice in children’s play more broadly – at the expense of rich play, dynamic environments curated by playworkers when it comes to policy-making.

In that model, jet-washable synthetic surfacing marginalises the mud and mums community-driven initiatives that form our heritage of adventure playgrounds and playschemes. At the same time, childhood itself risks being seen through a purely utilitarian lens, where play is not valued for its own sake but as a tool to ensure “active children become active adults”, as Mark Hardy, API Chair, framed it in the video above.

Or can both things be true? That ethically-sourced and inclusive fixed equipment playgrounds are championed, whilst the profits from such pioneering are used to fund play advocacy to secure the sector after more than two decades of neglect. That lucrative, purchasable forms of play “pay their way” by offsetting their dilution of the play spaces valued by playworkers, enabling organisations like Play England to shape policy in ways that align with principled play advocacy.

The challenge lies in balancing the benefits of sponsorship with the need to safeguard the ethos of play for play’s sake – distinct from physical activity or sport. By advocating for robust legislation and community-led initiatives, Play England has the opportunity to reclaim the narrative. Defending and strengthening the playwork perspective of play will be crucial amid what some fear is the growing influence of play equipment and sports industries.

That being said, the progress secured by Eugene and the Play England Trustees is a testament to immense passion and sustained perseverance – no doubt, like many in the sector, often unpaid and under intense scrutiny. As this next chapter unfolds, The Playwork Foundation will remain a critical friend and honest broker, advocating for the playwork principles and children’s right to play to remain central in future policy and practice.

I, for one, remain eager to see what the strategy holds. And, if certain reassurances are anything to go by, we (to borrow the Royal ‘we’) might just be pleasantly surprised!

Those wishing to attend the event on Tuesday 13th May should RSVP by Monday 6th May 2025 using the link in the email. Applicants are advised that spaces are limited and subject to confirmation.

This article was written by Siôn Edwards, the current Chair of The Playwork Foundation. They reflect his personal views and not necessarily those of The Playwork Foundation as a whole.

Celebrating a decade of play research

Tickets are on sale for the Play in Education, Development, and Learning (PEDAL) Conference 2025, celebrating 10 years of research into play and early childhood development. Aptly titled “Playing for the Future: 10 Years of PEDAL”, this one-day event on 11th June 2025 promises to bring together leading minds from research, policy, and practice to discuss the past, present, and future of play.

PEDAL was established in 2015 with a donation from the LEGO Foundation. Based at the University of Cambridge’s Faculty of Education, PEDAL is dedicated to unlocking the true value of play through world-class research. The Centre’s work focuses on understanding how play impacts children’s development and learning, developing innovative programs to support families, schools, and communities, and influencing policy and practice to improve children’s lives globally. PEDAL also trains the next generation of play researchers, fostering a global network of experts committed to advancing the field

Meet the speakers:

  • Risky Play: Ellen Beate Hansen Sandseter explores the benefits of thrilling play for children’s development.
  • Next 1000 Days: Dr. Catherine Draper shares insights from South Africa on early learning and executive function.
  • Crisis Support Systems: Dr. Nikhit D’Sa discusses activating home, school, and church networks in Haiti.
  • Inclusive Play: Dr. Julian Grenier emphasises play’s importance for underserved communities.
  • Future of Play: Bo Stjerne Thomsen reveals why play drives creativity and resilience.

Workshops and panel discussions to be announced.

Attendees will have the chance to engage in insightful workshops and networking opportunities, exploring innovative ways to ensure inclusive and valued play for future generations.

The event will take place at the Faculty of Education and the Mary Allan Building in Homerton College, Cambridge. Tickets are priced at £20, covering lunch and refreshments. Wheelchair access, hearing loops, and quiet spaces available.

Spaces are limited, so secure your place today to join the conversation and contribute to the future of play!

March Adventure Playground Network Meeting

Mark your calendars! The next Adventure Playground Network meeting will take place on Wednesday, 26th March and be chaired by Steven Chown.

Steven has been immersed in playwork since 1983, working on adventure playgrounds in Exeter, Cambridge, and York. He now serves as a trustee of Play Torbay, managing two adventure playgrounds: Indigos in Brixham and Wildfox in Paignton.

Previously, Steven was the Programme Manager at Play England, leading neighbourhood, social action, and community play contracts with the Westminster Government. He also has “the joy and pain” of getting the Managing Risk in Play Provision Implementation Guide and People Make Play to publication.

As ever, the Network is a forum to share ideas and experiences from adventure playgrounds.

There will be an opportunity to:

For those who have not had a chance to read the whole document, the report says:

“Adventure playgrounds can be particularly effective in encouraging children and young people into natural spaces, and we have received a wealth of evidence specifically about their importance and how they can differ from the typical ‘local playground’. We are planning to hear more from adventure playground practitioners ahead of our final report publication in June”

There will also be a follow up to the Mentimeter survey trialled by Sereena Keymatlian (Haringey Play Association) at Eastbourne with questions her playworkers wanted to ask delegates about current practice; with an opportunity to ask your own question in real time.

Plus, latest news on the insurance survey, mapping adventure playgrounds and the design of a potential survey on adventure playground funding.

Don’t forget to put future dates in your diary. All dates can be found on the Network’s dedicated webpage playwork.foundation/apn.

If there is something you would like to raise with the Network, or (like Steven) you would like to chair a Network meeting or present on a topic, you can contact our dedicated inbox: apn@playwork.foundation.

London Adventure Playground Meet-up this week

London playworkers and play advocates are invited to gather at Martin Luther King Adventure Playground this Friday 14th March, from 11:30am, for the next London Adventure Playground meet-up organised by London Play.

The event aims to foster collaboration and offer an opportunity to share stories in a friendly setting. Located at 3 Sheringham Rd, London N7 8PF, MLK adventure playground has recently reopened, so this will also be an opportunity to have a look around.

The event is free to attend and offers a valuable opportunity for those interested in the future of play in London.

Agenda:

  • 11:30 AM: Arrival and hellos (Tea/coffee available)
  • 11:40 AM: Welcome by Fiona Sutherland, London Play
  • 11:45 AM: Swings and roundabouts (Group speed networking session)
  • 12:15 PM: MLK and play in Islington by Simon Rix, Islington Play/MLK
  • 12:45 PM: 2025: A pivotal year for play? by Fiona Sutherland, London Play, and Sereena Keymatlian, Haringey Play
  • 1:05 PM: AOB (Wrap up, next steps)
  • 1:15 PM: Light lunch/networking and playground tour
  • 2:00 PM: Close

To reserve your space, #email info@londonplay.org.uk.

This event promises to be an enriching experience for anyone passionate about play and its future in London. Don’t miss out on this opportunity to connect with like-minded individuals and explore new ideas for enhancing play in England’s capital.

For this and more London Play news, check out the Spring edition of London Playwire.